Online marketing strategy and tactics need more differentiation to be truly helpful and effective and here I want to talk more about the structure of these things so that the framework can be better understood. There are many bright marketers out there and if you are one of them then you possibly need to read no further. [Read more...]
A great post by Julie Joice sparked a decent discussion encapsulating the sentiment of SEO’s and Link Builders alike. Some blaming Google and others rejoicing in sites being penalized. Whatever the sentiment, it’s a problem and a solution and learning from experience is the whole point of life and learning. Here is the Google Link Schemes page being debated. [Read more...]
I have been giving authenticity in writing much thought lately. Writing is a demanding task and you can make it as easy or as hard as you wish.
I have held myself to high standards when sharing my thoughts and it has caused more frustration by holding back valuable information than letting it go and potentially help others to succeed. Perfectionism and undermining your own value is a constant battle in a world that I have perceived as judgmental and critical but I admit that not being the reality at all. You perceive what you believe or put another way, you get what you expect.
We each perceive our reality and we get what we expect to receive. Whether that is criticism or praise you will quickly find out what the quality is you put out and how to correct that if your expectation is misaligned with reality in that way. This is where I want to urge you to consider Authenticity as a natural gift you have but for many of us a challenge to live consistently.
Creating your own blog for business should not be hard at all. There are a few basics you need to understand when it comes to blogging for business in order to attract the right customer. Here are a few tips to get you started. [Read more...]
Writing great posts without having to be a great writer!
There is no better time to start writing great content for your website, blog or guest posts. Not only is the ability of writing good content a marketable skill, it is also a great way to building a following of loyal readers looking forward to your next article, let’s start… [Read more...]