SEO Services
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When you use Google for your searches, how often do you browse past the first page? How about the second page results? Statistically, there is a 70% drop-off of searchers clicking on the 2nd page, and another 50% drop-off from page 2 to 3. Not many people look past page 3. Now you understand how important it is to use Search Engine Optimization Services to gain Search Engine Rankings to where you dominate the first page.
Search Engine Optimization Services
When it comes to our professional SEO Services, our quality and experience are unparalleled in the industry. All SEO Service are interlinked and integral in various ways, depending on the Search Engine Optimization strategy being followed.
Keyword Selection
Keyword Selection is part of an exercise in Keyword Analysis and probably the most important aspect of Search Engine Optimization. Without targeting the correct keywords you cannot hope to drive targeted visitors to your website. Keywords differ in many ways and in many cases what seems to be the correct keyword is actually a waste of time. Let me illustrate by example. We need to target keywords that drive “Targeted Visitors” to our website. Targeted visitors are visitors ready to buy or do business with you.
The best strategy here is to target Second Level keywords which are more refined and tested to be “Money” keywords which define people ready to interact, do business or buy. First level keywords are usually too broad and could define a diverse group of searchers.
Our Keyword Analysis is the most important part of our SEO Services and is the driver for all Search Engine Optimization Services to follow. It defines the target audience and the business driver of traffic to our website.
Search Engines live on keywords and for this reason we take Keyword Analysis very seriously.
Website and Content Structure
Our Search Engine Optimization Services also include analyzing your website structure and content. From a structure perspective, you need to have a pocketed silo structure for information and ideas represented on your website in order for Search Engines to take note of your “organized” content.
Secondly, using the research we did with your Keyword Analysis, we know which keyword to use in optimizing your content pages in order to reflect the correct formatting of text, densities and prominence of your keywords on specific pages. Without these balances being managed, Search Engines wouldn’t give you the time of day.
On Page SEO Services
On Page Search Engine Optimization Services is where the fun starts, our SEO Programmers delve into your web page code and optimize Titles, Meta tags, Alt tags and keyword densities to ensure optimal exposure of your website pages to Search Engine bots that crawl and index your pages according to the information available. We make sure that the information is SEOed to the highest possible standards.
Off Page SEO Services
Inbound linking to your website is a very important SEO Service and gives you website the necessary voice of authority in the eyes of search engines. Imagine you walked into a mall and loudly proclaimed that you have the best candy store there. If no-one shouted out in agreement, Google, standing on the side and witnessing this would say “It doesn’t seem like anyone agrees”. If however everyone shouted in agreement that you WERE the best, Google will take note of that too and start spreading the word on your behalf. That is a simple way to say that incoming links to your website are like votes which register with search engines, and starts building your voice of authority online.
Link building is an essential SEO Service to your online success.
SEO Consultation
We are a full SEO Service provider and manage all your SEO needs as stated above. Should you be either an SEO Company, Website Developer or Website Owner and you wish to implement your own strategy, use your own manpower or have employees executing SEO Services on your site, you may contact us to provide guidance. An SEO Consultant could provide the much needed strategy and guidance you need to propel you to new rankings.
SEO Training
Many clients feel the need to undergo SEO Training themselves, either to save on manpower and outsourcing in the long run, or to train an employee to take over SEO Services in house. You will learn how to design and implement SEO strategies and to see the big picture online. We will either do in-house training at your workplace or home, or online training via phone, video, screen share etc.
SEO Feasibility Study
Are you wondering whether you should employ an SEO Consultant or implement SEO Services on your website or online business? Have you found the right SEO Company to work with you? In our SEO Feasibility Study we answer some of the questions you may have such as:
- Does my current website support a strong SEO strategy?
- How strong is the competition out there?
- Is there merit in my market?
- Do I stand a chance of making it to the first page of Google?
- What will it take?
- How much will it cost?
- How long will it take?
These are some of the questions we answer by doing a study on your market, niche, website and competition. You will know if it is worth pursuing after reading our detailed report which you could use to implement your own strategy, hire an SEO Consultant or Company, or to put on the shelf for another time.
SEO Audit
If you are wondering whether your current SEO Company or Consultant is implementing a world class SEO Strategy or you want to double check the SEO efforts you are paying for, we provide SEO Audits to ensure that your project is being handled by knowledgeable SEO Consultants. SEO Services should be of high quality and value, and done the wrong way may even get your website banned from Google. Do an SEO Audit and rest assured that your SEO Strategy and SEO Services being performed on your website is benefiting you and you’re getting what you are paying for.
